Event Professionals

“No planner ever lost their job over dessert.”

With ever growing concerns about budgets, rising costs for F&B, Wi-Fi, and increased competition for hotels, it may seem like worrying about getting the right speaker has been pushed down the event prof’s worry list.

As part of PCMA’s 28th Annual Meetings Market Survey, respondents reported spending only 6% on speakers and entertainment.

This is compared to a whopping 31% on food and beverage.

But be honest: planners rarely get high-fived for having enough leafy green vegetables with lunch.

While disproportionate in costs and budgetary allocation, speakers tend to be one of the most talked about high points or low points in an event – and one of the biggest headaches.

When attendees talk, they talk about the speakers. Like it or not, speakers have the spotlight both on stage, impacting attendee engagement and satisfaction on a massive scale.

To keep attendee ratings high and your stress level manageable, make sure you’re avoiding the pitfalls of booking speakers and performers with this course that answers these questions:

  • What can I expect to pay for a seasoned, professional speaker?

  • Where do we find fresh, reliable talent?

  • What ‘extras’ can we ask speakers for to help engage the audience?

  • Can we get price breaks when contacting speakers and performers directly?

  • Where are the land mines in booking celebrity talent?

  • Who can we really trust when it comes to speaker recommendations? (the answer may surprise you)

In this session, industry veterans from different corners of the speaking industry will answer these questions and many more. They will share insider information from decades of booking thousands of speakers, with a few highly entertaining cautionary tales and hair-raising speaker horror stories sprinkled in.

Attendees will learn:

  • How to find site-appropriate speakers and different activities to tie into your theme/location.
  • How to anticipate the basic requirements of speakers and performers
  • The different types of speakers and performers, and what you can expect to pay for them
  • When to use a speakers bureau and when to contact a speaker directly.
  • The top 7 hottest keynote topics for events
  • The top 9 event themes and concepts
  • The types of sessions, when they should be, and how long they should last
  • Where 72% of meeting planners find their speakers
  • What 93% of planners rank as their #1 priority in choosing a speaker (hint: it’s not cost)
  • The 8 things every speaker should do
  • The 19 things no speaker should do
  • The one thing you should always do when considering a speaker

Plan See is in the Business of Demystifying the Talent Sourcing Process for Event Professionals.

We plan live programs where attendees:

  • Learn about speaker and entertainment sourcing best practices
  • Network with peers and colleagues
  • Find new, high-caliber talent in unique, 'un'showcase power-session formats
  • Earn CMP-IS CE credits

Our half-day events include:

  • Industry Subject Matter Experts
  • Pro Speaker Power Sessions
  • Interactivity & Audience Engagement
  • Networking with Colleagues & Thought Leaders

CMP-IS CE credit earning sessions:

Speakers include:

  • Darren Woodson, 3x Superbowl Champion & ESPN NFL Analyst
  • Carly Patterson, First American Woman to Win Gold at a fully attended Olympic Games
  • Maja Kazazic, Bosnian Genocide Survivor & Tech Entrepreneur
  • Dr. Elizabeth Lombardo, America’s Most Interviewed Celebrity Psychologist
  • Doc Hendley, Top 10 CNN Hero, Founder & President of Wine To Water
  • Justin Forsett, NFL Running Back, Pro Bowl Player & Shark Tank Entrepreneur
  • Ashley Fox, ESPN, Sports Illustrated NFL Reporter and Columnist
  • Byron Reese, Optimistic Futurist, AI Expert & Founder of several high-tech companies
  • Shed Simove, Innovator, Guerrilla Marketer, Int’l Bestselling Author, Guinness World Record Holder
  • Jesse LeBeau, Actor, Author, Underdog and One of the World's Premiere Basketball Trick Artists
  • Dr. Natalie Stavas, Harvard Physician, Mentor, Runner, International Humanitarian
  • Christa Haberstock Colson, President & Founder of See Agency & Plan See, Recording Artist, Improvisor & Actor

We offer these programs to our Events Industry colleagues in support of the EIC's continuing education goal to maintain and enhance the professional competency of CMP professionals.

Educational content is top-notch with top-of-mind concerns for planners, presented in conversational and interactive formats.

Our Subject Matter Experts possess significant practical experience and industry accolades, most having contracted countless speakers into thousands of events over two or three (even four) decades.

Our hand-picked Professional Speakers and Performers are proven talent, offering a range of speaking fees for a variety of budgets. From authorities on the hottest topics to jaw-dropping marquee names, all are industry influencers with extensive networks.

Not only is the content of the very highest caliber based on current trends and research, our programs satisfy CMP-IS credit hours.

Plan See: Connect With Colleagues. Tackle Some Issues. Clock A Few Hours. 

Good Plan.

Plan See/See Agency is a CMP Preferred Provider. The program(s) identified with the CMP Preferred Provider logo meet the requirements to receive continuing education (CE) credit for the Certified Meeting Professional (CMP) credential. All qualifying activities also indicate how many CE credits attendees will receive for participating. In order for these records to be accepted by the Events Industry Council (EIC), the email used for your Plan See registration MUST match (case sensitive) the email provided to the EIC for your account. The use of the CMP Preferred Provider Pre-Check logo is not an endorsement by the Events Industry Council of the quality of the session. For more information about the CMP credential or CMP Preferred Provider Program, please visit www.EventsCouncil.org.

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